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Highilights
 
» Anantapur district stood first in implementation of National Horticulture Mission Programmes & AP Micro Irrigation Project in the State for the past 5 years.
» With the National Horticulture Mission initiatives the district is forging ahead as fruit bowl of Andhra Pradesh and is stepping forward towards the Goal “Harithandra Pradesh”.
» Horticulture programmes were implemented with the subsidy outlay of Rs.73.57 crores during the past 6 years and an extent of 38458 Ha. has been brought under Area expansion of fruit crops like S.Orange, Mango, Sapota, Pomegranate, Guava, Banana & Papaya.
» The Major Programmes implemented are Area Expansion, Rejuvenation of Old Orchards, Protected Cultivation, IPM/INM, Farm Mechanization & Post Harvest Management.
» Crop specific, Season specific, Training Programmes were organized benefiting 2157 farmers with an outlay of Rs.16.60 Lakhs.
» It is targeted to implement different Horticulture Programmes with financial outlay of 11.22crores for the year 2011-12.
» Self sufficiency has been achieved in vegetable production in the district by distributing Hybrid Vegetable seeds on 50% subsidy with financial outlay of Rs.7.38crores for the past 3 years.
» It is programmed to distribute Hybrid Vegetable Seed under Integrated Vegetable Development Programme of Rastriya Krishi Vikas Yojana on 50% subsidy with a financial outlay of Rs.0.72crores for the year 2011-12.
» Horticulture plantation programme is being implemented under MG NREGS Project in convergence with State Horticulture Mission with 100% subsidy for the benefit of SC/ST and CLDP (Indira Prabha) assignees covering an extent 4089 Acres with an outlay of Rs.19.40crores.
» Anantapur district has been identified for implementing Oilpalm Development Project during the year 2010-11. Bommanahal, Uravakonda, Kuderu, Vajrakarur are the mandals identified for Oilpalm Cultivation in an extent of 3500 Ha. over a period of 5 years in the District by providing subsidy Rs.23,000/- per Ha.
» It is targeted to take up Oilpalm cultivation in an extent of 1500 Ha. Under RKVY- Special Programme for Area Expansion of Oilpalm - 2011-12 with an financial outlay of Rs.1.50crores.
» To provide better extensional services to the farmers Horticulture Resource Centres were established throughout the District in 19 Potential Horticulture clusters under BRGF Action Plan with an outlay of Rs.1.35crores the first of its kind in the State.
» Model Nurseries & Small Nurseries were established in the District both in Public & Private Sectors to cater the plant material requirements of the farmers in the District under National Horticulture Mission.
» The Regional Horticulture Training Institute has been established in the Rythu Bazar premises and is catering to the training needs of the farmers in Anantapur & Kurnool Districts round the year by giving training with Senior Scientists & Expert from Horticultural Universities within the State and from the neighboring states.
» Keeping in view the chronic drought conditions in the District, it is programmed to encourage drought tolerant crops like Mango, Guava, Sapota, Pomegranate and short duration crops like Melons for providing sustainable income to the farmers.
» Farmers who have sustained major losses due to Natural Calamities like Drought, gales & Cyclone (Laila) were sanctioned 9.23crores of input subsidy during the current financial year for crediting into the individual online Bank accounts of the farmers.
 
 
Success Story of the Mango Farmer in Anantapur District with intervention of  State Horticulture Mission
 
Farmers Profile :
1 Name of the Farmer : G.Mallikarjuna
2 Village : Thimmapuram
3 Scheme Availed : Rejuvenation of Mango
4 Extent under Mango : 9.28 Acres
5 Mango Varieties : Baneshan, Khadir, Himayat  Kaleppad, Totapuri.
 
Practices adopted earlier
 
Hither to prior to implementation of Rejuvenation package in Mango orchard during 2009-10 the farmer sustained heavy losses due to poor management conditions. Orchard became less productive and uneconomical, premature i.e becoming old even before attaining normal economical age which is normally 40 years for Mango tree. This is mainly due to poor Nutrient Orchard Management. This is more so in drought prone areas.
 
Due to indiscriminate use of fertilizers the orchard suffered due to major Micro Nutrient deficiency, which lowers the productivity of the orchard.
 
The Canopy of the tree was not properly maintained which resulted in poor light penetration which attracts more pests and diseases leading to poor yields.
 
Intervention Followed
 
Implementation of Rejuvenation package under State Horticulture Mission during 2009-10 has paved the way for enhancing the productivity and economical life of the Orchard. The 50% subsidy assistance under State Horticulture Mission aimed at total Crop Management with Input support, Technical Support by way of Trainings and assistance towards pruning and pruning tools enhanced the Orchard life and productivity substantially.  Farmer is very happy with the programme as the life of bearing Orchards and productivity has increased productivity.
 
The farmer resorted to top working which involves pollarding of undesired and unmarketable Mango Varieties and grafting the pollarded trees with the varieties in demand in the market. Farmer is reaping good harvest during the Current year from the trees where top working is taken up.
 
Productivity enhancement recorded is to the tune of 3 MT/Ha because of Rejuvenation package i.e yield increased from 7.5 Tones /Ha prior to implementation to 10.5 Tones / Ha after implementation.
 
Photo - A Photo - B
Farmer : G. Mallikarjuna
Photo - A : Mango tree with Top Working
Photo - B : Well prunned Kaleppad Mango tree with heavy bearing after Rejuvenation
 
SUCCESS STORIES STATE HORTICULTURE MISSIONANANTAPUR DISTRICT
 
COMPONENT:  Protected Cultivation - Green House  (SHM 2007-08)         

What links the arid area like Anantapur to about 260 five-star hotels across the country? For sure, most of us could guess it as professional human resources.  Well, it’s not correct.  One enterprising farmer T.Mohan Reddy, T.V.Ramana Reddy of Kallumadi (V) in Singanamala (M) established a green house at Kallumadi (V) 45 km from head quarters Anantapur, Andhra Pradesh with financial assistance under National Horticulture Mission is supplying red and yellow capsicum to the star hotels and reaping good returns.
 
At first sight, the area in which the green house has been set up at Kallumadi (V) in Singanamala (M) in the district would hardly make one believe that the project is a success as the entire stretch of land is completely saline and fallow.
 
A) Farmer’s Profile:
1 Name : T.Mohan Reddy
2 Father’s Name : T.V.Ramana Reddy
3 Village : Kallumadi
4 Survey No. : 542-1A
5 Mandal : Singanamala
6 District : Anantapur
 
B) BASELINE DATA :
 
Which were the crops grown earlier Fallow Land
What are the practices followed in terms of Irrigation
 
C) CASE STUDY AND STATEMENT OF FACTS :
 
What are the new changes / intervention through SHM:
 
Diversified in to Horticulture by establishing green houses for year round cultivation of high value vegetables crops like (Tomato, Colour Capsicum, Cherry Tomato etc.,) under State Horticulture Mission.
 
Present Annual expenditure and returns :
 
For erection of Green Houses and for maintenance of crop (Colour Capsicum) an expenditure of Rs.7.50 lakhs / 1000 sqmts area was incurred in the initial year for which gross amount of Rs.6.00 lakhs was obtained.
 
Contributing factors for the present success:
 
The farmer was supported with 50% assistance worth Rs.3.25 lakhs for 1000 sqmts under SHM for erection of Green House in which Colour Capsicum is being cultivated.
 
» Highly unproductive saline soil which was lying fallow was brought under cultivation with the intervention of SHM by providing assistance in the form of financial, technical and marketing arrangements.
» Marketing tie-up was made with the branded FFV retailers in the cosmopolitan cities for year round marketing.
» Training was given on production aspects like water, nutrient, pest & disease management.
 
 
 
SUCCESS STORIES STATE HORTICULTURE MISSION ANANTAPUR DISTRICT
 
COMPONENT: Area Expansion – Non Perennial – Papaya
 
A) Farmer’s Profile:
 
Name : P.Bhaskar Reddy
Village  : Shivampalli
Survey No. : 516
Mandal : Tadimarri
District : Anantapur
 
B) BASELINE DATA:
 
Which were the crops grown earlier : Groundnut, Paddy, Sunflower.
 
What are the practices followed in terms
 
of Irrigation : Flooding 
 
Annual expenditure and monitory returns in the past: (returns on investment)
 
Expenditure - - -  Rs.10,000/- acre
Gross returns - - - Rs.15,000/- acreShivampalli
Net returns - - - Rs.5,000/- acre
 
C) CASE STUDY AND STATEMENT OF FACTS:
 
What are the new changes / intervention through SHM:
 
Diversified in to Horticulture by growing Papaya with Drip Irrigation (Fertigation) Present Annual expenditure and returns:
Expenditure - - - Rs.20,000/-
Gross returns - - - Rs.85,000/-
Net returns - - - Rs.65,000/-
 
Contributing factors for the present success:
 
Role of Micro Climate: Dry climatic conditions prevailing in the location is an advantage as the Papaya plant prefers warm and dry climatic conditions it is not congenial for diseases.

Role of Technologies: Farmer was advised to install drip irrigation systems by providing 70% subsidy under APMIP. Farmer was trained (on farm / off farm) on improved cultivation practices and integrated nutrient, pests and disease management and post harvest technology.

Investments/subsidies: Subsidy provided towards plant material @ Rs.9000/- per Ha.

Management practices: Adopting standard package of practices provided during the training programmes both on Farm as well in the RHTI, Anantapur.

Harvest & Post Harvest Handling: Fruits are harvested at the colour breaking stage, rapped in papers and loaded for distance transportation.

Marketing strategies: Marketing is done through middlemen.
 
 
SUCCESS STORIES OF THE HORTICULTURE FARMERS IN ANANTAPUR DISTRICT WITH INTERVENTION OF STATE HORTICULTURE MISSION
Farmers Profile :
Name of the Farmer : L. PAPI REDDY
Father’s Name : L.P. Balanna
Village : Beluguppa
Mandal : Beluguppa
Scheme availed : Good Management Practices (GMP) Pomegranate
Extent : 4.00 Ha. (8 years above)
 
The initiative under State Horticulture Mission (Good Management practices in Pomegranate) created Tremendous impact in the Pomegranate growers and ray of hope for sustaining the pomegranate crop has been generated.

Hither to prior to implementation of Good Management practices in Pomegranate during 2007-08 the farmers sustained heavy losses due to bacterial diseases (oily spot disease) over a period of 4 years and Pomegranate orchards were uprooted to an extent of 1500 Has. in the District.

After the implementation of Good Management practices in Pomegranate with technology assistance and input assistance, shifting of the crop season from May pruning to October pruning transformed the scenario of Pomegranate in the District and the farmers not only reaped good harvest but also the uprooting of the orchards has been stopped and the farmers are showing interest towards Area Expansion under Pomegranate as well.

Sri.L.Papi Reddy is one of the Farmers identified and assisted for implementing Good Management practices in Pomegranate gone a step a head and taken up organic farming concepts in the old bacteria effected pomegranate orchards and with the package of inputs and technology given with the support of APHU scientists and NRC Sholapur Scientist managed to get very good returns to the tune of 8 MTs. per Acre and Rs.4.00 Lakhs per Acre disease free quality pomegranate fruits.

The farmer resorted to organic farming package and marketed his produce directly in Chennai Market and managed to get premium price for the produce. The entire old orchard during the current year as well and is expecting very good returns during the current year as well (The farmer has taken up area expansion under Pomegranate “Bhaguva” in an extent at 5 acres).

The implementation of Good Management practices in Pomegranate has given tremendous boon to the pomegranate orchards in the District and the Area Expansion under Pomegranate is gaining momentum once again in the District.
 
 
 
 
 
 
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